The Montréal Identity program, better known as L’Aérogalerie, is an Aéroports de Montréal initiative aimed at infusing the airport facilities with a typically “Montréal” character, as well as helping support the city’s artistic and cultural development. L’Aérogalerie has four facets: media arts, integrated lighting art, photo exhibitions and permanent works.
ADM staged its first media arts exhibition in May 2005 in the international arrivals complex, which has become an important site in Canada for this avant-garde form of art.
Projected on LED (light-emitting diode) screen in the customs hall and on video screens in the baggage-claim area, the program presents works of art created by Montréal artists that reveal creative — and sometimes unusual — perspectives of the city.
The media arts were preferred over other more traditional art forms because Montréal abounds with ultra-talented media artists and its multimedia industry is world-renowned. In addition, this kind of art is very flexible, allowing the exhibitions to change year after year.
Integrated lighting art
The permanent exhibition You are Almost There! comprises a series of lighting installations integrated into the architecture of the new transborder and international jetties. The works are by Montréal conceptual artist and lighting designer Axel Morgenthaler. Well known in the entertainment world, Mr. Morgenthaler is among the most innovative lighting designers.
He has created a versatile ambience for the Montréal–Trudeau corridors that witness the arrival of some three million visitors each year. The works consist of 29 computer-controlled tubes of light (LED technology). Images taken by the artist are mixed with video sequences, then translated into the programming language that controls the lights. The result is a dynamic piece that yields remarkable effects such as waves of light; and the lighting program is changed each season (spring/summer/fall/winter) to create new plays of light, thus providing passers-by with a diverting work of art that is constantly self-renewing.
Focusing on different themes and periodically changed, the photo exhibitions are displayed on lighted columns located at the departures level near the retail services area (nine columns), as well as in the international arrivals hall (seven columns). Five exhibitions have been presented since 2004: I Am Montréal, Backstage Montréal, Day-to-Day Montréal and Montréal, UNESCO City of Design.
Works by recognized artists including Guido Molinari, Alfred Pellan and Eric Wesselow, formerly exhibited at Montréal–Mirabel Airport, have been restored and are now on permanent display at Montréal–Trudeau. We encourage you to discover these magnificent works.
ADM acknowledges the contributions of external members of the advisory committee which oversees the Montréal Identity program. Chaired by Christiane Beaulieu, ADM’s Vice-President, Public Affairs and Communications, the committee’s other members are:
- Marie-Michèle Cron Cultural Advisor, New Media and Visual Arts, Conseil des arts de Montréal
- Pierre Bellerose Vice President, Research and Public Relations, Tourisme Montréal
- Luc Courchesne Co-Director, Metalab, Société des Arts Technologiques (SAT)
- Michel Hardy Architect, Lemay+CHA / JPL, a consortium of achitects
- Marc Thompson Architect, ADM
- Stéphanie Lepage Director, Media Relations, Corporate Positioning and Partnerships, ADM
See our Aerogalerie brochure.